2.3.2 Challenges and Considerations in Big Data and AI Utilization

While big data and AI offer tremendous opportunities, it also presents challenges that need careful consideration:

Data Privacy: Handling sensitive consumer data requires robust privacy measures to address ethical and legal concerns, aligning with the trend of "Ethics (CSR)."

Data Quality: Ensuring the accuracy and reliability of data is crucial for making informed decisions and avoiding errors in product development.

Data Integration: Combining data from various sources can be complex. An integrated approach is necessary to extract valuable insights.